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What To Expect At The 2020 SEMA Show

The 2020 SEMA Show
The 2020 SEMA Show

This November, SEMA will again host the automotive industry for four days of business, innovation, inspiration, and education at the 54th SEMA Show.

In some respects, it will be one of the most challenging events the association has delivered. But it will also be among the most rewarding for those participating. SEMA members have made clear the event is essential this year to help the industry renew business ties, find new opportunities, and accelerate into a successful 2021.

While there’s no doubt that the 2020 Show will be different, the SEMA team is making plans to preserve the Show’s core business value in a safety-first environment.

Expect the opportunity to showcase new products, make connections, share ideas, and strategize for the future.

The SEMA Show offers an attendee experience like no other trade show on the planet. It’s the best place to see the newest automotive performance products, discover the latest product and vehicle trends, and develop essential skills by attending any of the free education sessions — all of which are led by top industry professionals…

See New Products

Visit the New Products Showcase to discover more than 3,000 of the latest exhibitor products displayed in one location on the Skybridge of the Las Vegas Convention Center.

Use the SEMA Show mobile app‘s “Product Scanner” feature to scan and download product photos and exhibitor information that will remain on your SEMA Show app long after the 2020 show has ended.

SEMA Show also offers free scanners available at designated booths in the showcase. After you have scanned the latest products, make your way to the “Scanner Return” desk and instantly receive a printout of all the products you scanned.

See New Trends and Get Ideas

1,500 vehicles are displayed in exhibitor booths and around the interior and exterior areas of the Las Vegas Convention Center. These vehicles showcase the industry’s latest trends and newest technologies.

Use the Show mobile app’s new interactive feature that gives users detailed information on featured vehicles displayed throughout the Las Vegas Convention Center including make and model, information on the exhibitor displaying the vehicle, and a list of products installed on the vehicle.

Learn Something New

The SEMA Show features more than 100 business and professional development seminars bringing together a premier collection of industry and business thought leaders to drive innovation, spark ideas and address the evolving business landscape. Practical and progressive, these ideas will challenge and equip both individuals and businesses to meet the needs of today while preparing for the opportunities of tomorrow.

What will the 2020 SEMA Show look like?

SEMA Show VP of Events, Tom Gattuso, updates the industry on safety protocols for the upcoming 2020 SEMA Show.

2020 SEMA Show COVID-19 Safety Guidelines

July 15th, 2020 ~ In addition to adhering to best practices, the following measures will be implemented by the SEMA Show during the 2020 event:

  • Require use of face masks or face shields, frequent hand washing, and social distancing
  • Require all visitors to confirm that they are not displaying symptoms of COVID-19, have not recently been exposed to anyone who has tested positive, and reasonably believes that they do not have the virus
  • Secure venue to allow only qualified Showgoers onto a closed campus both indoors and outdoors
  • Designate entrance and exit areas to control and screen visitors with discrete daily health queries, incorporating non-invasive thermal cameras, etc.
  • Reduce the number of people at registration by promoting preregistration and mailing of badges
  • Rearrange onsite registration to reduce touchpoints and add satellite registration stations to reduce traffic and lessen density
  • Configure traffic flow with one-way aisles where possible
  • Install hand sanitizing stations throughout the Show, 200 feet apart
  • Enhance physical cleaning with hourly sanitizing of high traffic areas throughout the Show floor and common areas, including doorways, elevators, and escalators
  • Collaborate with Las Vegas Convention Center in their advancements to be among the first in the nation to pursue certification for safety measures aimed at outbreak prevention through actions such as sanitizing the facility nightly
  • SEMA staff, contractors, exhibit staff will be REQUIRED to follow SEMA safety protocols, including the use of personal protective equipment at all times, health queries, temperature checks, frequent hand washing, etc. Exhibitor Appointed Contractors (EAC) and union labor will also be REQUIRED to follow SEMA safety protocols, as well as ESCA safety guidelines.

For more information, visit, contact, or 909-396-0289. The SEMA Show is a trade-only event and not open to the general public. For a public experience, consider SEMA Ignited 2020